Porus gets consistent High ratings, defeats other prime time shows

Right from the lavish sets, to the perfect casting and larger than life performances, the audience seem to have lapped it up well.

It is true when they say that the viewers are the ones responsible for making or breaking a show. And one thing is for sure, they love Siddharth Kumar Tewary’s Porus. Right from the lavish sets, to the perfect casting and larger than life performances, the audience seem to have lapped it up. The show has been witnessing high ratings in comparison to other big shows on the channel.

According to the Broadcast Audience Research Council (BARC) data, the ratings (U+R) of the show are significantly higher than the ratings of the channel’s prime time daily soap Rishta Likhenge Hum Naya (Rishta Likhenge) and another prime-time show Vighnaharta Ganesh. While Porus is aired at 8.30 pm, Vighnaharta Ganesh precedes it at 8 pm, whereas Rishta Likhenge is shown at 9 pm on weekdays.

Porus’ launch week bagged it 3.6 million impressions in week 48 of 2017’s BARC data. The second week saw a drop of 0.6 million impressions. After 10 weeks of being on air, the latest ratings of week 5 for 2018 show Porus at a consistent 3.3 million impressions.

On the flip side, the week 48 of Vighnaharta Ganesh garnered 3.4 million impressions and Rishta Likhenge got 1.9 million impressions. There was no impact of Porus on Vighnaharta Ganesh’s ratings that was apparent in week 49, whereas Rishta lost 0.1 million impressions from week 48.

Swastik Productions founder Siddharth Kumar Tewary says, “Porus has been consistent in its ratings since its launch and this was our plan to be consistent in the beginning and then grow slowly. We held on to our ratings from the beginning to now. The first episode was one hour long and now we are showing 22 minutes content.”

He says that comparing the current 3.3 million figure with the initial 3.6 million shows that the show has actually grown.

“We have made Porus with a huge amount of conviction. People have really appreciated us for keeping the promise of giving them a unique concept and storytelling,” he adds.